Laws / Memory
Miller's law
People can hold about seven (plus or minus two) items in working memory at once.
Read this back to the agent
Card number4111111111111111
Phone9495550100
ReferenceINV20261029884512
Recovery codeK7Q2M9X4P1
Why it matters
The lesson isn't "limit everything to seven". It's that information must be chunked into small, meaningful groups people can scan.
Rules to follow
- Chunk long strings: card numbers in fours, phone numbers by area code, codes in groups.
- Group long lists and settings under headings of roughly 3 to 7 items each.
- Split long forms into labelled sections or steps.
- Don't use the number seven to justify cutting things people need.